ABEN HUB is seeking to enhance its sales pipeline by identifying and engaging with potential clients in the industry. The project aims to develop a structured approach to lead generation and client engagement, allowing learners to apply their knowledge of sales and marketing strategies. The team will be tasked with researching industry trends to identify promising leads, screening these leads to determine their potential value, and developing a follow-up strategy to maintain engagement. This project will provide learners with hands-on experience in sales processes, from initial contact to client meetings, and will emphasize the importance of building and maintaining professional relationships. The goal is to create a replicable process that ABEN HUB can use to streamline its sales efforts.

- Research and identify potential clients in the industry.

- Screen and evaluate leads to determine their potential value.

- Develop a strategy for initial contact and follow-up with promising leads.

- Create a report summarizing findings and recommendations for ABEN HUB's sales team.

The project deliverables will include a comprehensive report detailing the research findings, a list of screened and prioritized leads, and a strategic plan for client engagement. Additionally, the team will present a follow-up strategy that outlines steps for maintaining client relationships. This will provide ABEN HUB with actionable insights and a structured approach to enhance their sales efforts.

- Comprehensive report on industry research and lead identification.

- Prioritized list of potential clients with evaluation criteria.

- Strategic plan for initial contact and follow-up with leads.

- Presentation of findings and recommendations to ABEN HUB's sales team.